Three generations of soapmaking. One question that still drives everything we do: what's actually good for your skin?
Since 1964, we've been crafting plant-based personal care. What started with a cauldron, olive oil, and four ingredients has grown into one of Turkey's most respected personal care manufacturers.
We still use the same methods: cauldron-cooked, hand-cut, sun-dried for six months. The olives come from Turkey's Mediterranean coast. The process hasn't changed because it didn't need to.
From North America to Asia, our products sit on shelves across six continents. The belief hasn't changed: plant-based care, crafted with integrity, should be both premium and accessible.
A workshop in Gaziantep. A cauldron. Olive oil, water, salt, and six months of patience. That was the whole operation.
The soaps start leaving Turkey. Word travels the way good products do: quietly, then everywhere.
Third generation takes the lead. Rebranded as Diora Kimya. The mission gets bigger but the ingredients stay the same. US operations launch as US Naturals Corp.
PETA Cruelty Free certification secured. Product range expands into wet wipes, bath care, and home care. The portfolio grows but the standards stay the same.
Laundry pods, dishwasher capsules, magnesium bath care. Every new category built on the same principle: plant-based, no compromise.
500+ products. 70+ countries. Three brands. Five facilities. Still plant-based. Still asking what's actually good for your skin.
We're among the last soap makers still doing it the old way. Olive oil, sodium chloride, water. Cauldron-cooked, hand-cut, sun-dried for six months. Modern methods are faster. Ours are better.
We're always looking for partners, retailers, and people who share our belief that plant-based care can change the world.